Mike Schmidt Collection
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Mike Schmidt Collection

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1987 FLEER MIKE SCHMIDT
Card #: 187
Owned ✅
1987 FLEER MINI MIKE SCHMIDT
Card #: 97
Owned ✅
1987 FLEER RECORD SETTERS MIKE SCHMIDT
Card #: 35
Owned ✅
This is one of my favorite Schmidt cards for one very nerdy reason: The photo was taken with a catadioptric lens, also known as a mirror lens. The tell-tale sign is the “donut bokeh” background. This was likely shot with a 500mm f/8 lens, possibly a Nikkor. I have a few mirror lenses including the Nikkor, and shooting action with them is no easy feat.
Snarky
Snarky Says
This is the most impressively nerdy thing ever written about a Mike Schmidt card, and the competition is fierce. Somewhere a Fleer photographer is thrilled somebody finally appreciated the donut bokeh.
1987 FLEER STAR STICKERS MIKE SCHMIDT
Card #: 107
Owned ✅, PSA Grade: 5
1987 FLEER WAX BOX MIKE SCHMIDT
Card #: C-15
Owned ✅
1987 GENERAL MILLS BOOKLETS HAND CUT MIKE SCHMIDT
Card #: NNO
Owned ✅, PSA Grade: 9
This card exists because nobody in the room had the courage to ask the obvious question: "What the hell are we doing?”
Snarky
Snarky Says
At some point a grown ass man looked at a booklet and said, "You know what this needs? Less booklet.”
1987 HOSTESS STICKERS MIKE SCHMIDT
Card #: 13
Owned ✅
1987 JIFFY POP DISCS MIKE SCHMIDT
Card #: 16
Owned ✅
1987 JIFFY POP DISCS MIKE SCHMIDT HAND CUT MAIL-IN REDEMPTION
Card #: 16
Owned ✅
1987 K-MART MIKE SCHMIDT
Card #: 31
Owned ✅
1987 KAY BEE SUPERSTARS MIKE SCHMIDT
Card #: 29
Owned ✅
1987 KEY FOOD DISCS MIKE SCHMIDT
Card #: 11
Not owned ❌
1987 KEY FOOD DISCS MIKE SCHMIDT/ROBBY THOMPSON COMPLETE PANEL
Card #: NNO
Owned ✅
1987 KRAFT HOME PLATE HEROES BARFIELD/SCHMIDT PANEL HAND CUT
Card #: NNO
Not owned ❌
1987 KRAFT HOME PLATE HEROES BOGGS SCHMIDT PANEL HAND CUT
Card #: NNO
Owned ✅
1987 KRAFT HOME PLATE HEROES GIBSON SCHMIDT PANEL HAND CUT
Card #: NNO
Not owned ❌
1987 KRAFT HOME PLATE HEROES MATTINGLY SCHMIDT PANEL HAND CUT
Card #: NNO
Owned ✅
1987 KRAFT HOME PLATE HEROES MIKE SCHMIDT
Card #: 30
Owned ✅
Snarky
Snarky Says
Home Plate Heroes felt like someone described Hostess cards over a bad phone connection.
1987 KRAFT HOME PLATE HEROES PUCKETT SCHMIDT PANEL HAND CUT
Card #: NNO
Not owned ❌
1987 KRAFT HOME PLATE HEROES WHITE BACK SAMPLE MIKE SCHMIDT
Card #: 30
Owned ✅

It's hard for me to say if this one is a white whale. Maybe a white whale in training. It appears that one seller on eBay has most of these “White-Back” cards — and once they're gone, good luck finding them. The story behind them is arguably more interesting than the cards themselves. According to the seller, they were not cut from Kraft Mac & Cheese boxes like the common Home Plate Heroes cards. Instead, they were printed separately on white cardstock as sample sets intended for Kraft sales representatives.

One representative reportedly kept roughly a dozen sets when the promotion ended rather than following instructions to throw them away (which the seller purchased in late 1987 or early 1988). Additional examples later surfaced from the estate of a former MLB licensing executive. Between those discoveries and a handful of other known examples, hobby estimates place the surviving population at fewer than twenty copies per player.

Whether the exact number is 20, 200, or somewhere in between, these White-Back samples are dramatically scarcer than the standard issue and represent one of the toughest cards in the entire Kraft Home Plate Heroes set. But, for what it's worth, there is no PSA pop report for any cards in this set, so there's a small possibility I've been had. Maybe I'll try to have mine graded and find out.

Supporting images
Snarky
Snarky Says
The official population report is currently somewhere between "fewer than twenty" and "trust me, bro.”
1987 LEAF MIKE SCHMIDT
Card #: 122
Owned ✅, PSA Grade: 7

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